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In 2016, it shares rose 20% after a report that it had received takeover approaches. Potential buyers were Alphabet (parent company of Google), Microsoft, Salesforce.com, Verizon, and the Walt Disney Company. Twitter's board of directors were open to a deal, which could have come by the end of 2016. In November 2016, Twitter's stock dwindled causing acquirers to pass on a deal.

From MIT Technology Review (there are many other stories elsewhere)

There were 40 million Tweets by 10 PM on Election Day. Twitter was obviously a major player in the campaign.

But what's going on there? This from the NY Times: http://www.nytimes.com/2016/11/13/fashion/breaking-up-with-twitter-presidential-election-2016.html?_r=0